Put Your Money Where Your Mind Is

Identify your dominant financial personality traits.
Align your financial personality to your investment views.

Financial Personality Assessment
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What Makes a Financial Personality?

Purpose Investor, illustration of woman flexing


Purpose Investors want to impact the world through Socially Responsible Investing (SRI) and Environmental, Social, and Governance (ESG), as well as faith-based and biblically responsible investing (BRI).

Security Investor, illustration of man under umbrella


Security Investors want to protect their portfolio by investing in assets such as commodities, real estate, and precious metals that can generate steady growth while managing risk.

Touch Investors, illustration of man looking at butterfly


Touch Investors want to take a hands-on approach to their portfolio and build a close relationship with their advisor through frequent communications.

Viewpoint, illustration of woman looking through binoculars


Viewpoint Investors want to test their knowledge of emerging trends that are shaping the future like AI, VR, robotics, cannabis, or in international investments like China- and India-based companies or emerging markets.

Take The Financial Personality Assessment

Positivly For Individuals

Discover Your Financial Happiness

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Illustration of advisor client conversation

Nobody knows you
better than you.

With Positivly’s free Financial Personality Assessment, you can identify your dominant financial personality traits and gain a deeper level of understanding about the types of investments you should think about when it comes to how you invest.

Get Started
Get Started

Positivly For Advisors

Positivly is an AI-driven personalization platform.

We help advisors drive growth of net new assets, particularly from purpose- or viewpoint-driven investors.

We’re here to address the needs of small independent advisors as well as large enterprise advisory firms which need scalable compliance, easy customization, and flows into home office models. Insights are actionable through our end-to-end platform.

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Positivly For Asset Managers

Next Gen Digital Fund Distribution to Drive Asset Flows

Asset Managers can now precision-target investors in the right context and in the exact moment of interest. Secure prominent and contextually relevant placement of your fund in advisor proposals and portfolios, financial media and digital marketing. You can also gain direct and timely insights in investor trends and interests, particularly for impact and viewpoint investors

Meet Investors Where They Are

  Act now to secure exclusivity for your fund.

What’s Between You and Financial Happiness?

Take our free financial personality quiz, compare results with loved ones, and put a plan into action.

Take The Quiz